There's a lot of shifting and changing happening on creative teams these days, according to research conducted for this year's Creative Team of the Future project. We polled nearly 600 AIGA members and about four in 10 in-house and agency professionals told us their teams had reorganized in the past year. Further, more than one-quarter of in-house respondents (26 percent) and agency respondents (28 percent) said they expect their teams will undergo a reorganization within the next 12 months.
True story: I agreed several months ago to write this blog post. And then I got busy, unexpectedly so, and the article slid to the back burner. Now, with a quieter workload, I'm able to get the project done.